About Circadia
The story behind a privacy-first bipolar wellness app, created by someone who understands the journey.
The Story
For decades, I believed I had major depressive disorder. The cycles of darkness, the unexplained periods of intense productivity followed by crashes—I thought this was just depression. I was wrong.
My wife helped me explore my mental health alongside therapy. Together, we discovered what I actually have: Bipolar II. That diagnosis changed everything—not because it was a label, but because it finally explained the patterns I'd been living with my entire adult life.
I looked for tools to help me understand and manage my cycles. What I found were generic mood trackers that didn't understand bipolar disorder—apps built for a world that assumes stable mental health is the default.
That world isn't built for us.
So I built Circadia. An app that understands the difference between hypomania and just having a good day. That knows sleep disruption isn't just a symptom—it's a warning. That treats mental health data with the privacy it deserves.
The Mission
“Circadia exists because self-mastery shouldn't require fighting against tools designed for someone else.”
Empowerment Through Insight
Give people with bipolar disorder the tools to truly understand their patterns, not just track them.
Take Control
Enable proactive management of your mental health trajectory instead of reactive crisis response.
Quality of Life
Help you understand how your patterns affect your life and relationships, so you can make informed decisions.
Break the Cycle
Move from being controlled by your cycles to understanding and working with them.
About Marc Swan
I'm Marc Swan, founder of Swan Media Co. and the developer behind Circadia.
With over 20 years in software development and more than 10 years in the Salesforce ecosystem as a Consultant and Solutions Architect, I've built complex systems for enterprises around the world.
But Circadia is different. It's not a client project or a business opportunity. It's the app I needed and couldn't find. It's built from my own experience living with Bipolar II, and it represents everything I believe software should be: private, empowering, and genuinely useful.
Circadia is Swan Media Co.'s first product, and it's deeply personal.
Marc Swan
Founder & Developer
Swan Media Co.
The Vision
Circadia is just the beginning. My vision is to build a suite of tools that genuinely serve people with mental health challenges—not by treating them as patients to be monitored, but as individuals seeking self-understanding.
This means:
Built by us, for us.
If you're in crisis or need immediate support, please reach out:
Join the Journey
Whether you're newly diagnosed or have been managing bipolar disorder for years, Circadia is here to help you find your rhythm.